How Workplace EV Charging Stations Help Attract and Retain EmployeesSeptember 19, 2019
In a competitive market to attract and retain the best talent, employers with electric vehicle charging stations have a leg up. Workplace electric vehicle (EV) charging stations are a cost-effective way to help employees save money and time, increasing their satisfaction and productivity.
Studies have found that Nissan LEAF drivers charged at home or work 97% of the time when they had both options. EV charging promotes sustainable employer image and culture as well, further improving employee relations. As the number of EVs on the road grows, employers have a valuable opportunity to develop their workforce.
Workplace Charging Means Happier Employees
There are significant benefits that come with driving an EV. One of the biggest considerations is cost; employees can find substantial savings through reducing fuel costs, higher efficiency, and lower maintenance fees. In fact, a 2018 study from the University of Michigan found that electric vehicles cost less than half as much to operate as gas-powered cars. By simply switching to EVs and having a facility to charge at work, employees can save up to $2,300 in fuel costs. Employees save time on their commutes as well, with access to HOV lanes. The psychological benefit of making an environmentally conscious choice is another essential factor in employee retention.
While demand for EVs is on the rise, access is limited. 58% of American households lack access to charging at home. For these employees, workplaces with charging offer an opportunity to purchase an EV, giving those employers a marked upper hand over the competition for talent.
Providing access to EV charging at the workplace is a considerable perk that can attract employees that own or intend to obtain an EV. The data shows a strong correlation between commute time and quality of life—by facilitating EV ownership and improving commutes, employers can promote a happier and more productive workforce.
Installing workplace chargers doesn’t have to break the bank. As cars are usually left to park for hours on a workday, employers can install lower-cost Level 1 or 2 chargers. If employers want to further offset costs, they can institute a rate structure for use. Despite being a relatively inexpensive amenity, workplace charging makes a sizable contribution toward employee attraction and retention.
Your Commitment to Sustainability Matters
Workplace EV charging is a strong sign of commitment to a green mission and company culture. Visible symbols like chargers are a powerful advertising tool and can spur positive word-of-mouth about an employer for potential applicants. Developing a green reputation is a key advantage in attracting innovative talent, especially now as young people are increasingly focused on the environment.
Workplace initiatives like EV charging display the valuation of a safe, clean community. A sustainable business model is integral to workplace morale, especially for millennial employees. Employees feel that their health and that of the community is cared for and that they are part of something bigger than themselves. An environmentally conscious culture is an effective way to reduce turnover because employees value feeling that their work community cares.
Commitment to sustainability efforts and employee concerns can go a long way into helping employers improve employee retention over the long term.
Partner With EV Connect
If you’re considering investing in EV charging stations, our experienced EV experts at EV Connect are here to help. We can assist you in every step of the process, from managing your charging stations with our innovative cloud-based and intuitive software to assisting you with setting up the right infrastructure. Our solutions are designed to make EV charging a breeze for you and your employees. Contact us now to learn more about how we can help you improve your employee retention with EV platforms.
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